An entrepreneur is something many people aspire to. Stuck in a dead-end job that pays your bills and seems to cost you more in transport to and from your workplace than you earn with ideas about starting one’s own business,
With many technological advancements in the modern world, businesses are changing their models to include online platforms for the promotion of their goods and services. They have resorted to amplifying their digital marketing efforts because people now spend more time
When the going gets tough the tough go marketing is a phrase used by many entrepreneurs and business managers in all industries. The world of business is as tough as it has been for many years and while it may
This is a question I am asked a lot and one that is actually difficult to answer. There are a few points to consider when asking what will a digital marketing plan cost me and only once these points are
When you have a product or service, you want people to do business with you. Converting site visitors into traffic is harder than you might think. You might be making a few mistakes that are hurting your conversions. Knowing the
Writing emails effectively is a special skill that many professionals need to work on to get more clients. Have you ever wondered why people do not reply to your emails? Or why it takes a number of emails to get
Knowing how to write for Facebook is an integral part of your marketing strategy. One of the advantages Facebook offers is being more interactive, which requires a little creativity. Here are four tips to help you write more effectively for
What is the most visited page on your website? For many businesses and organisations, the most visited page on their website is the “About us” page and many fail to make a great first impression. This page is your chance
As a Cape Town Copywriter I have to be really careful penning this blog post. It would be so easy to make a spelling mistake and present the wrong words to you. For those who are a little anal about
The end of the year is only a few days away. For business owners, this is the best time to review your annual success and growth and make the necessary plans for 2019. It is also important to consider refreshing